Is the Next brand losing its lustre?

Next reported a surprise drop in sales over the Christmas period yesterday (4 January) and warned on profits as conditions on the high street become increasingly tough for retailers.
Its CEO, Lord Wolfson, has spoken previously about how fashion retailing is becoming like “walking up a down escalator”. And he expects that escalator to get “faster” in 2017.
Retailers face a perfect storm this year of rising costs and dampened consumer spending. The former includes the imp