Instagram, John Lewis & Tesco: 5 things that mattered this week

Tesco changes how it talks about food
This week, Tesco made some big changes to the way it talks about its food in its advertising. Instead of highlighting particular products, it is now looking to showcase the quality of its food and the passion and care that goes into the meals its customers prepare.
To show off its latest strategy change, the grocer launched a new campaign entitled ‘Food love stories brought to you by Tesco’. It aims to demonstrate that Tesco understands the impo