How two of the UK’s biggest brands are driving customer experience innovation
Under pressure from audience fragmentation and new disruptive entrants, media brands have had to reinvent themselves to stay relevant. Although many have established and trusted brands, they have had to innovate to meet increasing customer expectations.
Join Marketing Week’s editor Russell Parsons, The Guardian’s marketing director Sonia Sudhakar and ITV consumer marketing director Steve Forde on Thursday 12 July at 10am GMT for an exclusive video webinar as they discuss how they ar
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