How transportation data is helping advertisers create personalized experiences for drivers

Insider
Advanced technology in cars is changing the way advertising is delivered directly to consumers.
Advertisers are learning more about digital behaviors in vehicles and can begin targeting demographics.
This conversation was part of Insider's virtual event "The Future of Mobility: Data Driving Innovation," presented by Arity, on Tuesday, September 14.
Click here to watch a recording of the full event.
Connecting vehicle data, driver insights, and in-car media habits improves the driving exp