How brands can fly the rainbow flag for the LGBT community

To celebrate LGBT diversity, same-sex pedestrian crossing symbols were used at this year’s Pride in London festival. Credit Ashley van HaeftenThe past year has seen huge progress in the portrayal of sexual and gender identity in popular culture. From American actress Hari Nef becoming Elle’s first transgender cover star to the unveiling of same-sex pedestrian crossing symbols for Pride in London 2016, diversity is being embraced like never before.
This message resonates with con