How brands are getting young people into marketing

Big brands in sectors from retail to FMCG, finance to utilities, all use graduate schemes to source the next wave of fresh talent for their businesses. But that’s not the only option.
Alternatively, some companies opt for internships that turn into fully fledged employment, others for apprenticeship schemes, and some even throw new starters in at the deep end with a full-time, permanent role. So what are the benefits and drawbacks of each approach?
Both the Future Leaders Programme and co