How Adidas, Just Eat and HTC are using chatbots

Adidas: Chatbots are the ‘perfect vehicle’ to communicate with innovation-hungry consumers
Adidas has ramped up interest in its recently launched female-focused community space Studio LDN, by using a chatbot to create an interactive booking process.
The studio, which opened earlier this year, offers a series of weekly free-to-attend fitness sessions especially for women, with the ultimate goal of boosting brand engagement.
The Facebook Messenger chatbot, created by ma