Has marketing lost its bottle?

If you’ve ever watched agency folk at industry events, you may have noticed their response whenever a marketer takes the stage. The chatter stops, their pens come out and they take notes like disciples. 
Now, this might not strike you as curious. The customer’s always right, right? So why wouldn’t they revere your words of wisdom? 
Well, hold your horses. 
If I asked my clients what they really wanted, alongside harsh truths about my dress sense I might get usefu