30-10-2017 08:30 via marketingweek.com

Facebook, Estée Lauder, BBC: Everything that matters this morning

Facebook ad revenue reaches $10bn
Facebook’s advertising revenue rose to in excess of $10bn (£7.5bn) in the third quarter of 2017, driving profits up 80% year-on-year to $4.7bn (£3.5bn).
Total ad revenue rose 47% year-on-year thanks to the platform’s more than six million active advertisers, many of whom are small and medium-sized businesses. Going forward Facebook expects ad prices to increase, although the pace of expansion has been slowing.
The number of Facebook&rsquo
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