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Facebook ad sales surge thanks to mobile
Facebook has released yet another set of stellar numbers, beating all analysts’ expectations, as it announced $9.32bn (£7.01bn) revenues in Q2. Advertising revenues, which make up 98% of that figure, grew year on year by 47%, and net income by 71%.
Mobile drove the lion’s share of Facebook’s sales in the quarter, accounting for 87% of advertising revenue, compared with 84% in the same period last year. Its monthly active users and