Eat Natural on how it has built brand trust by not advertising

“We don’t consider ourselves to be an established player,” explains co-founder of healthy snack bar brand Eat Natural, Praveen Vijh.
“We have this mantra that we don’t have long five year plans, we’re just trying to live for today. It just sort of happens to be that we’ve been around for 20 years.”
Eat Natural started life in the summer of 1997, long before the clean living trend grew in popularity, when nut and dried fruit importer Vijh recognised