Diet Coke, VW, John Lewis: 5 things that mattered this week and why

Diet Coke launches ad campaign to appeal to younger generation
Diet Coke is launching an ad campaign that features cool grannies and cans marked with phrases such as “it’s lit”, “okay next” and “yasss”.
‘You Do You’ is clearly an attempt to connect with the nation’s youth but the transparent appeal to be cool is unlikely to land. Already Twitter has been mocking the new cans with one user writing “Congratulations to Diet Coke for