Clients and agencies slam flaws in the pitching process

‘Team Client’ (left) and ‘Team Agency’ face off at Oystercatchers’ Future of Pitching eventBrands and agencies lack effective communication during pitches, leading to frustration on both sides and missed opportunities, an industry panel suggests.
At an event last night (6 July) hosted by Oystercatchers, the marketing consulting firm, two teams of around a dozen people each – one representing clients, the other agencies – faced off to debate the future of