‘Brands must do more on LGBT representation’ argues Pride as it launches first ever TV ads

Some of the OOH posters for Pride In London’s ‘Love Happens Here’ campaignAnnual festival Pride in London believes the advertising industry still has a “long way to go” on LGBT representation, and is urging brands to help combat a recent rise in gay hate crimes.
On Saturday (24 June), Pride In London will launch four 30-second films, created by agency WCRS, on Channel 4, with each focusing on the story of a fictional character who has lost a loved one due to coming