BMW ad banned for making ‘misleading’ environmental claims
BMW has had an ad promoting its i3 electric model banned after the ASA found it to contain ‘misleading’ environmental claims.
The video post, which appeared on Facebook back in May, included the claim “Having driven petrol guzzling cars before, I realised that it is now time to switch to an electric car. With zero emissions, the i3 really is a clean car and helps to give back to the environment” in its voiceover.
However, the ASA said the car brand falsely claimed the i3
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