Blue Apron got Amazon'd before it even became a public company (APRN)
Sorry, Blue Apron, you just got Amazon'd.
Just two weeks ago, the meal-prep delivery startup looked as if it would coast through the road show for its initial public offering and start public trading with a juicy valuation of about $3 billion. Then the deal-happy retail juggernaut Amazon shelled out $13.7 billion to buy Whole Foods.
It was terrible timing for Blue Apron. Many potential investors quickly identified the possibility of more competition in the food-delivery industry and ran the oth
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