08-03-2017 17:11 via marketingweek.com

BBC: In a post-Brexit world Britain needs us more than ever

The BBC believes it can unite a divided and diverse post-Brexit Britain by dialling up its creativity, personalisation and global ambition.
Speaking at the Media & Telecoms 2017 conference in London last week (2 March), BBC deputy director general Anne Bulford underlined what she sees as the BBC’s crucial role in helping the UK forge a new global identity in an uncertain world.
“In a fragmented UK it is the BBC’s role to represent the whole of the country and to reflect al
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