Banana Republic is destroying Gap

Gap Inc. is falling apart — and Banana Republic is its weakest link.
In the second quarter, the parent company of Gap, Old Navy, and Banana Republic saw sales slip 2%, the company announced on Thursday.
Out of its three core brands, Banana Republic saw sales plummet the most dramatically: -9%, versus -4% in the same quarter last year.
Gap fell -3% and Old Navy was flat.
"While Gap has troubles, Banana Republic is even more problematic," Neil Saunders, CEO of consulting firm Conlumino,