Bake Off a ratings and commercial winner for C4

Channel 4 says its opening episode of the Great British Bake Off drew an average audience of 6.5 million, making it the broadcaster’s biggest overnight performance since the the Paralympic Games Opening Ceremony in August 2012 and suggesting it will be a commercial success for the broadcaster.
The show grabbed an average 30.4% share of TV viewers and peaked at 7.7 million viewers with a 34.6% share. The series eight debut was also the most popular programme in the 8pm to 9.15pm slot for al