Aldi’s Adam Zavalis on what makes an award winning marketing team

At the Marketing Week Awards last month, Aldi won two of the top awards – Team of the Year and Brand of the Year – in recognition of its continuing business growth and recent executions such as its partnership with the Great Britain Olympic team.
Aldi’s UK marketing director Adam Zavalis, who currently heads up a team of 19 at the retailer’s headquarters in Atherstone, Warwickshire, believes there are several core attributes to building a successful marketing team.
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