40 years of marketing trivia

1970s
– Freezer ownership in 1977 was 33%, compared with the Office of National Statistics’ most recent figure of 97%.
– Unilever used to own a chain of fishmongers called Mac Fisheries. It was started by Unilever founder William Lever in 1918 but ceased operating in 1979.
– An annual subscription to Marketing Week in 1978 cost £25 (£50 for international delivery).
– A well-paid marketing manager in 1978 could expect a salary of around &p