Why is Primark resisting the shift to online?

A wave of shopping trips were unleashed when non-essential retailers in England were able to reopen their stores on June 15 as lockdown measures were eased.
Long queues were reported, especially at Primark, reflecting a level of pent-up demand for fast fashion that needed to be satisfied. It also marked the first time shoppers could get their hands on Primark’s products – especially since it’s notorious for not have any ecommerce channels whatsoever.
In fact, Primark has made a