We’ll take on Amazon and Currys in EE revamp, vows boss

EE boss Marc Allera said he is planning to take on Amazon and Currys as one of the UK’s biggest seller of electrical goods.
The chief executive told The Mail on Sunday that he wants customers to buy items through the telco network “every day and every week”.
“We want to be one of the top three retailers for consumer electronics,” Allera said, adding that his priority is to become a “viable alternative” to the big online shopping giants and High Street ri