14-06-2024 16:56 via retailgazette.co.uk

Waitrose relaunches premium No.1 range

Waitrose has relaunched its premium own-brand No.1 range with nearly 200 new and improved products.
The upmarket grocer has refreshed its packaging for the line and introduced 130 new items to the range, which are being launched in stores between June and October.
It has also updated and improved a further 40 items, bringing the total No.1 range to over 600 products.
The premium range now includes ready meals, dips, pasta sauces, coffee, desserts, bakery items, as well as fresh meat and fish.Sub
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