10-01-2020 08:37 via retailgazette.co.uk

Superdry issues profit warning after Christmas sales disappoint

// Superdry sales drop 16% in the 10 weeks to January 4
// The fashion retailer blamed its old products
// Superdry now expects pre-tax profit to hit between £0 and £10m for the full financial yearSuperdry has issued a profit warning after its sales dropped during the key Christmas trading period.
Despite the fall in sales, chief executive and founder Julian Dunkerton said his return to the company will bring “sustainable long-term growth”.
The fashion retailer blamed its
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