Nike to launch $100 sneaker line after weaker-than-expected sales

Nike is planning to launch a new $100-and-under sneaker line as it looks to combat weak sales.
The sporting giant’s chief financial officer confirmed on Thursday that the new range, which is priced around £79 or less, will be rolled out in countries around the world, Reuters reported.
It comes as Nike slashed its 2025 forecast after reporting weaker than expected fourth quarter sales, which fell 2% to £9.6bn. Related StoryNike slashes 2025 forecast as it posts weaker-than-expec