01-11-2024 09:56 via retailgazette.co.uk

Next debuts premium online retailer Seasons

Next has rolled out its premium online fashion platform, Seasons, selling a selection of oremium and luxury brands.
The website launch, which was announced in September, seeks to build on the success of the retailer’s Reiss acquisition, which it now owns 74% of.
Next is planning to grow its third-party business by creating a dedicated ecosystem for higher-end labels, including Ganni, Marc Jacobs and Tory Burch.
The platform says it is seeking to build long-term relationships with the brand
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