Morrisons rolls out roadshows for franchise partners

Morrisons has launched a series of roadshows to widen its franchise retailers’ knowledge of its vertically integrated model.
The events are designed to show retailers a first-hand view of the supermarket’s supply chain across Myton Food Group sites.
Morrisons’ first roadshow took place on 26 November at Myton Food Group Flower World in Derby, where its fresh flowers and bouquets are produced.
Visitors were able to tour the site and see the Christmas flower range being prepared,