Monsoon Accessorize: What went wrong?

A BRIEF TIMELINE
1973: Market stall trader Peter Simon opened the first Monsoon store in Beauchamp Place, London after being inspired by the colour and local fashion of India, Turkey, Iran and Afghanistan during a road trip.
The first Monsoon collections featured clothes made with hand-loomed cotton and silk fabrics, organic vegetable dyes and artisan block-printing techniques.
Monsoon worked with craftspeople in villages and small communities.
1984: The first Accessorize store opened in Lo