Lululemon SVP EMEA on activewear giant’s Greek debut

Lululemon recently opened its first stores in Greece as part of its continued EMEA (Europe, the Middle East and Africa) expansion.
The first store launched on 23 May at Akadimias 17 & Voukourestiou in Kolonaki, central Athens, and the second on 12 June at the Golden Hall shopping mall.
The country marked the sportswear brand’s third new market entry of 2026 through its franchise partnership with Arion Retail Group, following its Poland and Hungary launches earlier this year. 
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