John Lewis unveils cutting-edge retail media suite in refurbed Bluewater store

Retailer John Lewis has launched what it is calling a “premium” retail media proposition at its freshly-refurbed outlet in Dartford’s Bluewater shopping centre.
The new-look department store will now feature a seven metre-high digital billboard in its atrium, forming part of a series of high-impact touchpoints dotted throughout the shop.
One of eight new digital screens mounted in the store, the seven-by-four-metre billboard has been designed to “help bring cinematic abov