John Lewis to trial ‘multi-sensory experience’ at concept store

// John Lewis to test “multi-sensory experience” at Horsham store
// The concept will be launched at its Oxford Street, Milton Keynes and Liverpool stores in the springJohn Lewis plans to trial a “multi-sensory experience” at one of its stores over the next year, as the retailer looks to test new concepts.
The concept will be launched across almost half the two-storey store in Horsham, West Sussex.
John Lewis has hired neuroscience experts to look at the Horsham store&rsq