John Lewis says small screen having big effect on sales
Hit shows such as Peaky Blinders, Fleabag and Stranger Things pushing sales of flat caps, jumpsuits and Levi’sThe sofa has become the new fashion front row, with cult television shows such as Peaky Blinders, Fleabag and Stranger Things heavily influencing what consumers bought in the past year.The return of charismatic Birmingham gangster Tommy Shelby in BBC One’s Peaky Blinders sent sales of flat caps up by a quarter in John Lewis, while Phoebe Waller-Bridge’s elegant anti-her
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