17-06-2025 08:54 via retailgazette.co.uk

John Lewis poaches M&S marketing boss

John Lewis has appointed M&S’ former marketing director Anna Braithwaite as its new chief customer officer.
Braithwaite will join the department store chain on 1 October following the completion on a non-compete period, The Times reported.
She will oversee the retailer’s marketing and customer experience across all of its channels, as well as be tasked with reviving the brand’s core promise of quality, value and service.
Braithwaite has spent the last four years at M&S
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