JD Sports sees Q4 sales fall amidst ‘volatile backdrop’

JD Sports Fashion plc reported a 5.3% like-for-like fall in the UK, with organic sales down 4.8%, according to its Q4 2025/26 trading update.
In a financial statement covering the nine-week period to 3 January 2026, which was released today  (21 January), the business reported year-to-date basis (48 weeks), UK like-for-like sales were also negative at –4.0%.
Despite the soft UK performance, JD says it remains on track to deliver full-year profit in line with market expectations.Relate