Is Asda too late to the convenience sector?

While other Big 4 grocers Tesco, Sainsbury’s and Morrisons already offer smaller, more local stores, Asda has traditionally focused on larger supermarket formats.
Recently though, Asda announced the launch of its On the Move concept, where customers can easily purchase fresh food and essentials in a convenience store format.
It comes as the British retailer undergoes a sales process, where US giant Walmart is seeking to sell a majority stake to private equity firms. Walmart has owned Asda