Inside Hermès’ new ‘largest European store’ on London’s Bond Street

Hermès has opened a new London flagship on Bond Street, marking the French luxury house’s largest store in Europe.
The new store, at 166 New Bond Street, spans 2,000 sq m across five floors and brings together six Grade II listed buildings.
It replaces Hermès’ former London store at 155 New Bond Street, as well as its concession in Selfridges.
The flagship covers 165, 166 and 167 New Bond Street, 16 Grafton Street and 22 and 23 Albemarle Street, with 55 rooms, four lift