14-08-2026 09:10 via retailgazette.co.uk

Inside Frasers’ £40m Harvey Nichols bet, can Mike Ashley finally crack luxury?

Frasers Group has landed one of British retail’s most famous names for around £40m. But buying Harvey Nichols may prove the easy part. From repairing supplier relationships to deciding which stores survive, the deal could become the biggest test yet of Mike Ashley and Michael Murray’s luxury ambitions.
The entrepreneur, who built his fortune selling discounted trainers and tracksuits through Sports Direct, now finds himself controlling Harvey Nichols, the 195-year-old departmen
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