Homebase in administration: What went wrong and what next?
Homebase plunged into administration today, appointing Teneo, which immediately sold the DIY retailer’s brand, IP and up to 70 UK stores to The Range and Wilko owner CDS Superstores.
But where did it go wrong for Homebase, and what will happen next? Retail Gazette explores.
Homebase’s fall from grace
Homebase’s demise was kickstarted by what GlobalData senior data analyst Matt Walton terms, the “disastrous ownership” by Australian conglomerate Wesfarmers.
The g
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