Card Factory snaps up Funky Pigeon from WHSmith

Card Factory has agreed to acquire online personalised greetings card business Funky Pigeon from WHSmith for £24m.
The deal values the platform at an enterprise value of £26m and is expected to complete before the end of the year, subject to regulatory approval.
The Bristol- and Guernsey-based business operates the funkypigeon.com website, specialising in personalised cards and attached gifting services. It generated around £32m in annual revenue and £5m EBITDA on average