Boots Opticians unveils ‘because there’s only one choice’ campaign

Boots Opticians has unveiled a new brand advertising campaign, highlighting the range of services available at the retailer.
Showcased across TV, radio, social media and OOH and developed with media agency The River Group, the optician’s new ‘because there’s only one choice’ campaign features four short scenes that focus on everyday moments made possible by clear vision
Launching today (16 January), the advert includes seeing a child’s artwork clearly, playing sport