Banks overtake retail for customer satisfaction for first time
Banks and building societies have overtaken retail for customer satisfaction for the first time, according to the latest UK Customer Satisfaction Index.
Retail has traditionally led the index since it launched in 2008, reflecting the sector’s focus on personalisation, competitive service and customer experience.
However, the latest figures from the Institute of Customer Service show banks and building societies have moved into the top spot, scoring 82 out of 100.
Non-food retail scored 81,
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