B&Q raids Amazon for new retail media chief

B&Q has reportedly hired former Amazon executive Laura Karsunky as its new director of retail media, with the goal of ramping up its advertising and data capabilities.
Karsunky joins B&Q after spending more than a decade in senior leadership roles at Amazon, including within its advertising business.
She brings more than 20 years’ experience across media, advertising and technology and will be tasked with leading the next phase of B&Q’s retail media proposition.
Karsunky