B&M ramps up AI push with senior recruitment drive

B&M has announced that it plans to step up its investment in AI and data, particularly targeting how it makes decisions and runs the business.
The company is recruiting for a new head of data and AI, who will be tasked with building and scaling its data, analytics and artificial intelligence capabilities across the group.
B&M group IT director Suzie Williams said the business had reached an “important point” in its transformation, with data, AI and improved decision-making be