16-09-2020 15:17 via chargedretail.co.uk

Amazon launches exclusive invite-only high-end fashion platform “Luxury Stores”

Amazon has launched a new invite-only “Luxury Stores” platform on its mobile app as it continues to try and establish a foothold in the luxury fashion market.
Luxury Stores is only available to eligible Prime members who have been extended invites from the ecommerce giant, which says it will issue invites to more shoppers over time.
Luxury fashion house Oscar de la Renta is currently the only brand available via its new platform, but Amazon says further partnerships will be announced
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