AllSaints names Sean Trend as new CFO

Fashion retailer AllSaints has appointed Sean Trend as its new chief financial office. He succeeds Elaine Deste, who is retiring after nearly six years in the role.
Trend joins from Asos, where he has spent the past eight years in several senior positions which have included director of finance, SVP of strategy insights, and SVP for North America.
Before Asos, he spent three years at Cancer Research UK, serving as group financial controller in his final year. He began his career in audit and adv