Aldi surpasses Asda on food and drink sales for first time
Aldi has overtaken Asda on food and drink sales in a fresh blow to the embattled supermarket chain.
The German discounter surpassed Asda following higher sales of fresh poultry, fish, eggs and fruit, according to Kantar figures seen by The Telegraph.
Aldi accounted for 10.6% of food and drink sales across the sector in the 12 weeks to 23 March, overtaking Asda’s market share which fell from 10.5% to 10.4%.
These figures are distributed privately to supermarkets and do not include sales of&
Read more »