Aldi Dry January sales fizz as non-alcoholic drink demand soars

Aldi has reported its biggest Dry January yet, with sales of non-alcoholic beverages reaching new heights.The supermarket registered a 190% surge year-on-year increase in sales of its popular Zerozecco range, which has been a hit with customers opting for mindful drinking this January.
Over 200,000 glasses of the alcohol-free sparkling wine alternative have been sold in the first two weeks of the month alone.
In addition to Zerozecco, Aldi’s newly launched Greyson’s Alcohol Free cans