Aldi at 35: How the German discounter has disrupted the UK grocery sector

German discounter Aldi is marking its 35th anniversary in the UK this year after it opened its first store in Stechford, Birmingham back in 1990.
The single supermarket, which sold just 600 basic grocery lines at the time, has since grown to more than 1,050 stores nationwide and overtook Morrisons to become the UK’s fourth biggest supermarket in September 2022.
It is also catching up quickly to rival Asda and overtook its closest competitor on food and drink sales for the first time l