03-02-2017 07:01 via theguardian.com

Dopamine dressing – can you dress yourself happy?

The fashion world has bought into the idea that wearing La La Land yellow and head-to-toe colour will act as an antidote to these dark days. Now here comes the science part …So-called dopamine dressing is everywhere this season. Based on the idea that wearing overtly fun clothes can help lift your mood in depressing times, it begs the question: can wearing “happy clothes” really make us more happy?The fashion industry is certainly trying to convince us that it can be done. The
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